SEO for Beginners

Perhaps you’ve already used a Search Engine Optimization Company, and you’re not happy with their results?  Or you’re receiving endless emails from companies making promises to get your business on page one of google?

Now you realize it’s time for you to gain a basic understanding of what SEO is and how you can do it for yourself?  Unless you have a big budget, or you own a big company, paying someone to do your Search Engine Optimization may not be practical.

Many SEO companies charge thousands of dollars and cannot guarantee their results.  They will leave out the most basic things and instead do what is easy or profitable.

Our aim is to assist you to learn how to SEO yourself!

Here’s a few basic tips, that won’t cost you much at all.

1.  Ensure you are listed on DMoz.  is a free directory.  Being in it is important to search engines.

2.  Add your listing to the Yahoo Directory. While there is a small fee involved, it’s important that your website is listed here

3.  Submit your site to as many directories as possible.  You can do this yourself (which will take a great deal of time) or you can use a Directory
Submission service that will do it for just a few cents per directory)

4.  Last but not least, consider using a link building service.  We recommend Links Management for PR4-PR8 Contextual Links

SEO is a complex science that takes months if not years to master.  However, using the techniques you find on our website, you are well on your way to mastering the science yourself!

Get More Traffic with Traffic Travis

How you benefit from Traffic Travis:
Traffic Travis provides a page analysis tool which examines the important on-page SEO parts of a page and returns an SEO “score” for the page, as well as suggestions for improving the page from an SEO perspective.

It shows where your site is ranking in the search engines for your important keywords, so you can see at a glance rather than trawling through pages of search engine listings.
Traffic Travis will even keep track of your previous positions so you can see whether your site is moving up or down over time.

See who is linking to you.
Traffic Travis finds your backlinks and displays all sorts of interesting information about the sites that are linking to you, including the anchor text of the link. Traffic Travis then gives you some nice summaries so you can see all the important information at a glance. This is really useful for researching your competitors’ sites as well… by looking at their anchor text (and the anchor text summary) you can see where they’re focusing their backlink efforts.

All tools are found in the one piece of software, so it’s no longer necessary to find and visit a multitude of websites to analyze a website.

What more experienced users will be able to do:
Traffic Travis takes the tedium out of tasks like finding search engine positions, finding backlinks, analyzing keyword density etc. Most experienced users will have found these tools available online on various websites, but Traffic Travis brings these tools and others to the desktop, which saves time hopping around.

It gives you the ability to store and analyze historical data shows you the bigger trends in a market over time. Is your competitor’s site going up or down in the search rankings? Do these keywords have a high turnover of PPC advertisers, indicating that they might not be very profitable? Which words are your competitors consistently bidding on, and which ones do they drop occasionally?

Pulls a variety of statistics and pools them into the one screen so that you can see how they all interact. For instance, you might see that you have a large number of backlinks, but Traffic Travis might tell you that they’re all from the same IP address (and therefore they won’t give you as much benefit).

Powerful PPC research tools. When you’re paying for your traffic you want to be sure that your campaigns are going to be profitable. Traffic Travis gives you an extremely comprehensive range of data to thoroughly examine a market. Using a keyword list you can see which sites are bidding on certain keywords; whether they continue to bid on these keywords over time; the movement of ads in the search engines over time; an analysis of keywords to see which words attract consistent, stable competition.

Project graphs, reports and printing:
For SEO and PPC professionals using Traffic Travis to perform analysis for clients, Traffic Travis offers reports and graphs which can be printed and given to clients.

The key benefit for more experienced users is providing a one-stop-shop for search engine optimization, rather than relying on multiple tools on multiple websites. Being able to easily cross-reference information is also a very important benefit, and allows users to save a considerable amount of time when researching their market and competitors. The PPC tools are so comprehensive and useful that they could easily be released as a separate product (in fact there are already products on the market retailing for up to USD$200).

Add Site to Directories

Add multiple sites by using Directory Submissions.  Directory Submissions provide professional directory submission services. Directory submission  is a part of search engine optimization and play very important role in generating traffic for your website.

It also helps in improving page rank of the websites. It is the affordable and very effective manner of website promotions. Directory submission services have lots of valuable advantages, few of them are explained below.

1. Getting listed In Search Engines:   It takes long time and patience  for listing your new website in all major search engines. Using directory submissions, we can list our website in major search engines like Google, Yahoo, MSN etc quickly. It takes only few days to list our site in search engines.  When we post our website or any url,  then it is listed in the pages of directory. So it is easy for search engine to find your website.

2.  Link Building:  Directory submissions helps in creating link building for our website. We create inbound links for our website. As a result we get traffic from directories. It also helps our website to get good page rank in search engines.

3. Fast Indexing of Website:  Directories have good page rank in all major search engines. Crawlers and bots visit websites on regular basis. Thus, it is helpful to index urls of our website. It increases the visibility of our website rapidly. If you want quick indexing of website urls then it is always advisable to submit your website to directories.

4. Keyword Targeting:  Directories are categorized into many useful keywords. While submitting, we can categorize our website or url into desired category. Like an example our website belongs to tutorials so we can select tutorial category for our website. This way we improve our keyword relevancy and attract more potential traffic to our website.

5. Brand Building: It is the another part of keyword targeting. We can submit our website urls with our business name, that is used in the anchor tag element.  So it helps us in building our brand promotions over internet.

Adding your Site to Directories

You can search for information online not only with the help of search engines, but also with the help of directories. A directory is a huge structured collection of links. They are in a great variety of networks.

Since directories are perhaps the most common type of source for information in the Internet, there are special services and programs that record your resources instantly in multiple directories. The optimal method of registering a new resource is the allocation of link at the most famous directories, manually.

Adding a site to directories is one of the most effective ways of link building. This method allows increasing the credibility of the site, without a substantial financial investment. This method of increasing the reference weight is suitable for both commercial and non-commercial resources.

Choose a directory to add site your site to

However, it should be mentioned that not all directories as they are not all yogurts “are equally useful.” Link from an unmoderated directory with questionable content may significantly stain the reputation of your site. So, before you add site to directories, you should learn what the directories are and how to select from a variety of highest quality directories the most suitable that will positively affect on your referential weight.

We should distinguish moderated directories from unmoderated directories. Unmoderated directories accept all sites without exception, including the questionable subject matter. We do not need such a neighborhood, right?

Another important requirement to directories is the availability of a direct link to your site. Links through a redirect or JavaScript will not be beneficial to your link weight – although visitors will be able to come to it.

And the third point – make sure that the directory does not require the placement of your site’s back links (links to a directory on your site) or a monetary reward. Directories that satisfy all these requirements are referred to as “white.”

Directory Submissions